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Insights & Opinions
Beyond Conventional Technical Takes
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7 days ago3 min read
10 things NOT to do, for women's day in tech
Like, seriously, don't do those, we don't need more performative allyship! You work in tech, and want to celebrate women’s day? Awesome....
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Jan 203 min read
Cognitive Accessibility Tips
Want to ensure your message sticks, no matter who's reading? Check out these tips. We are adding tips as we go. These are meant to be...
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Oct 2, 20245 min read
From Firewall to Funnel: The CMO's Ecommerce Guide to Cybersecurity
If you work in marketing for an e-commerce brand, you should be reading this cybersecurity intro.
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Aug 18, 20245 min read
The Autism Ad Gap: Why Traditional Marketing Falls Flat for Autistic Individuals
Autistic consumers often perceive marketing messages differently due to their unique cognitive and sensory processing styles.
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Jul 29, 20249 min read
Writing a Product Description for Neurodiverse Customers
Here's how to write a product description for neurodiverse customers.
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Jul 20, 20243 min read
Marketing Strategies for Autistic Individuals
We go over the who, the what, the why and the how of marketing strategies geared towards folks on the autism spectrum.
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Jun 11, 20245 min read
Neurodiverse Marketing Strategies & Best Practices
Best practices for neurodiversity-friendly marketing tailored to be more accessible.
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May 22, 20249 min read
Opt Out as Default: Redefining Control in the Digital Age
I'm addressing some of the LLM scraping content issues for content creators.
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Apr 25, 20243 min read
Workplace Accessibility for ADHD Folks
Neurodiversity and innovation go hand in hand. Here are some great ADHD resources to help you.
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Apr 18, 20245 min read
Build an Image Performance Budget
We're discussing how to go about banishing image bloat with an image performance budget.
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Apr 4, 20244 min read
ADHD-friendly Marketing Audience Research
Scrappy marketing audience research for the ADHD mind: concrete actionable approaches to get the work done.
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Mar 31, 202410 min read
Core Web Vital & Image Optimization
Learn how to optimize images for Core Web Vitals and improve website performance.
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Mar 17, 20249 min read
Notes on Inclusive Marketing
Inclusive marketing means going above and beyond the usual tried and true tropes of traditional marketing.
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